SERVICES
APPROACH
1. Discover
We begin with an exploratory conversation. Through a semi-structured interview and collaborative discovery, we uncover needs, gaps, and opportunities for growth.
2. Research
Following our initial conversation, I dive deeper through desktop research, market analysis, and competitor benchmarking.
3. Define
In a strategy workshop, we co-create a tailored roadmap upon my findings and your insights.
We align on goals, prioritise actions, and decide the best way forward.
4. Design & Deliver
I adapt my projects often using design thinking and service design tools, tailoring the process to your goals, timeline, and team.
"Be yourself; everyone else is already taken.”
Oscar Wilde
Starter Package
Ideal for
Startups and SMEs establishing or refreshing their brand presence for market entry or penetration.
Business Challenges
Lack of brand identity and positioning.
Uncertainty about target audience and market fit.
No digital presence.
Outcome
A digital brand book
Add on: A brand identity brought to life on the right digital channels with the option of ongoing support
Pricing
Starting from 24,000 DKK.
* Logo design is priced based on scope and complexity.
* Most projects cost around 44,200 with add-ons.
* Ongoing execution support is priced at a weekly rate tailored to the specific execution plan.
Included Services
Brand Positioning
Defining unique market positioning to differentiate from competitors and attract the right audience.
Brand and Visual Identity
Creating the tone, personality, message, logo*, color schemes, and brand guidelines.
Add-ons
Digital presence (TBD)
Strategy for your digital presence
SEO and user friendly website design
Setting up essential channels
Digital Maintenance & Support (TBD)
Content updates on your website
Regular performance and analytics checks
Light technical maintenance
Social media management
“To fly as fast as thought, to anywhere that is, you must begin by knowing that you have already arrived.”
Richard Bach, Jonathan Livingston Seagull
Growth Package
Ideal for
Startups and SMEs aiming to enhance marketing communication efforts to boost sales.
Business Challenges
Stagnant growth and market reach.
Inefficient marketing communication strategy.
Outcome
Marketing communication roadmap
Add on: Executions of the action plans and ongoing support
Pricing
Starting from 44,500 DKK.
* Most projects cost around 58,000 with add-ons.
* Ongoing execution support is priced at a weekly rate tailored to the specific execution plan.
Included Services
Brand Positioning
Defining unique market positioning to differentiate from competitors and attract the right audience.
Marketing Communication Strategy
Messaging & Brand Voice
Channel Strategy and Prioritisation
Content Strategy
Campaign strategy
Add-ons
Execution
Executions of action plans such as campaign management, content creation, promotional materials creation, creating target lists and outreach and more.
"What makes the desert beautiful, said the little prince, is that somewhere it hides a well..."
Antoine de Saint-Exupéry, The Little Prince
On Demand Package
Ideal for
For SMEs who want to stay agile, offering a modular menu of services you can mix, match, and make your own.
Client Challenges
Unclear direction regarding marketing mix.
Lack of market or user insights for brand positioning.
Poor user experience that impacts sales and growth.
Lack of control over the customer journey to optimise the moments that make or break it.
Outcome
A tailored strategy artefact based on actionable insights with practical solution offerings, designed to match your selected focus areas.
Add on: Executions of the plans and ongoing support
Pricing
Starting from 19,500 DKK.
*Each item is customisable according to the client's needs which effects pricing.
Services Available
Marketing mix audit
Mapping out your current mix of marketing activities to evaluate efficiency and impact across touchpoints.
Market Research
Analysing market trends, customer behavior, and competitive landscapes to identify opportunities.
UX Research & Strategy
Understanding user needs through research and identifying business challenges followed by ideation methods to explore solution opportunities.
Service Blueprinting
Mapping out service processes to identify areas for improvement and innovation.
Add-ons
Execution
Executions of the strategies, prototyping, testing of solution offerings and more.
FREQUENTLY ASKED QUESTIONS (FAQs)
1.What services do you offer? Services include brand and marketing development, go-to-market planning, customer journey mapping, UX design, positioning workshops, and hands-on implementation. Depending on the project, the work may also involve business and product development, helping organisations clarify their offer, strengthen their communication and create more coherent customer experiences. All strategy work includes relevant research work.
2. What kind of businesses do you usually work with? Most projects involve small and medium-sized businesses, early-stage ventures or growing organisations that want clearer marketing direction and stronger communication foundations. The work can range from defining positioning and messaging to improving customer journeys, campaigns, products or digital presence.
3. Do you offer execution or only strategy? Both. Strategy is useful only when it leads to practical change. Projects usually combine research, analysis, structuring and implementation depending on what the business needs most. This may involve developing concepts, coordinating communication, improving digital experiences or supporting implementation alongside internal teams.
4. How long does a typical project take? Smaller projects may take a few weeks, while more comprehensive strategy or development projects typically take 4–8 weeks, depending on complexity and scope.
5. How do I know which service package is right for my business? The Starter Package supports businesses that need to build or clarify their foundations. The Growth Package focuses on organisations that want to strengthen positioning and accelerate development. On-Demand support is designed for specific challenges, projects or opportunities that require targeted expertise.
6. Do you collaborate with other specialists? Yes. Depending on the project, collaboration may include designers, developers, writers, photographers or other specialists. The aim is always to assemble the right expertise around the needs of the project rather than applying a fixed structure.